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CyberAgent: Share of Digital Revenue in Total Revenue (FY2017 – FY2021)

Industry: Advertising
Current: Company Performance

In 2021, digital revenue represented 48.2% of CyberAgent‘s total revenue
The company’s digital revenues rose to JPY321.3 billion in 2021 from JPY269.3 billion in 2020
CyberAgent‘s revenue in FY2021 grew by 39% YoY

CyberAgent Inc (CyberAgent) is a business and consumer service provider, that offers internet advertising and marketing services. As a percentage of overall revenue, digital revenue in FY2021 represented 48.2%. The company is currently focusing on commercialization opportunities in order to contribute to the digital transformation (DX) of many industries, which progressed as a result of the COVID-19 impact.

The company’s 2021 consolidated revenue increased by 39% compared to FY2020 to JPY666.5 billion, which was driven by sharp growth in its digital activities as the company continues to recover from the effects of COVID-19 pandemic restrictions, they have seen increases in revenue across its portfolio.

CyberAgent: Share of Digital Revenue in Total Revenue

Despite the COVID-19 pandemic's effects on the industry, CyberAgent's internet advertising business performed well with a high rate of revenue increase and achieved a higher growth rate than in the past four years due to operational capabilities and successful technology adoption, including AI. As a result, the business continues to make good investments in strategic projects in FY2021, concentrating particularly on the growth of its digital infrastructure.

Despite the economic difficulties caused by the Ukraine conflict, high inflation, and rising energy and consumer pricing, CyberAgent recorded healthy revenue in the digital media segment. The digital revenues rose by JPY269.3 billion in 2020 to JPY321.3 billion in 2021 in line with its own targets and market expectations.

Digital revenue as a percentage of overall revenue declined marginally from 56.6% in FY2019 to 56.3% in FY2020. The company is focused much to invest in digital media in 2021 as there was fast growth in the digital sector and most effectively targeting the right consumers at the right time.

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