Explore the latest trends and actionable insights on the US Car Rental market to inform business strategy and pinpoint opportunities and risks

Market value of Car Rental segment of travelers on Leisure trips from Non-Airport location: United States of America, 2017 - 2025 (USD Million)

  • The Market value of Car Rental segment of travelers on Leisure trips from Non-Airport location in United States of America, attained a value of USD 6,665.37 Million in 2020

  • The indicator recorded a historical decline (CAGR) of 4.88% between 2017 to 2020, and is expected to grow by ...

  • GlobalData projects the indicator to grow ...

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Market value of Car Rental segment of travelers on Leisure trips from Non-Airport location: United States of America, 2017 - 2025 (USD Million)

Published: Feb 2022
Source: GlobalData

Explore the latest trends and actionable insights on the US Car Rental market to inform business strategy and pinpoint opportunities and risks
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Car rental in the USA 

The car rental market is defined as revenues generated by car rental companies for self-drive cars for hire. The market value is made up of car rentals for business, leisure purposes and Insurance replacement. Market volumes represent the size of the rental car fleet within the respective countries. The calculation excludes leasing and long-term rentals. Taxis/cabs or any other passenger vehicles driven by drivers are excluded from the calculation. The distribution channels are represented by airport and non-airport locations calculated for leisure and business segments only. Other distribution channel represents the value of the fleet rented for insurance purpose.  

Impact of COVID-19 on the car rental segment in the USA 

The US car rental market saw a strong decline in 2020 because of the COVID-19 pandemic. The various travel restrictions and lockdowns implemented across the world in the wake of COVID-19 have had a serious impact on the car rental market, due to the significant drop in the number of travellers and, more particularly, the decrease in air passenger traffic. Low tourist demand means many cars are being parked.  

Category segment 

Leisure is the largest segment of the car rental market in the United States. The Business segment is the second largest segment. 

Who are the leading players? 

Enterprise's service portfolio includes car rental, car-sharing, van-pooling, car sales, truck rental, on-line ridematching and fleet management services. The company operates through numerous brands around the world, including Enterprise Fleet Management, Enterprise Car Sales, Enterprise Truck Rental, Enterprise CarShare and Enterprise Rideshare.  

Hertz is a provider of car rental and leasing services. It offers car and equipment rental services at airport and off airport locations.  

Avis is a provider of car and truck rental and car-sharing services. It offers car rental services to the premium, commercial, and leisure segments of the travel industry.  

Booking Holdings is a provider of online travel and related services. It offers accommodation reservation services, rental car reservation services, price comparison, restaurant reservations, airline tickets booking services, vacation packages and cruise booking services, and travel reservation services.  

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