Video gaming is one of the fastest-growing sectors in the industry. Video gaming comprises different modes of gaming, including console gaming, PC gaming, and mobile gaming, out of which mobile gaming accounts for 53% with a market value of almost $93 billion in 2021.
The video gaming industry was among the few businesses that thrived during the outbreak of the COVID-19 pandemic. It includes the creation, promotion, and monetization of video games.
Mobile gaming is one of the fastest-growing segments in the video gaming industry. This segment registered notable growth in 2020 even though most businesses were affected by the outbreak of the COVID-19 pandemic. Moreover, growth in mobile users along with the roll-out of 5G/High-speed internet services globally has aided the growth of the mobile gaming segment.
France is the market leader in mobile gaming in Europe, with a value of $1.8 billion in 2021, accounting for 23% market value of the Europe region. It is also among the top ten countries consistently for the past few years in the global mobile gaming segment and contributed 2% of the global market size in 2021.
The mobile video gaming market in France grew by 14.3% in 2021 as the demand for mobile gaming increased following the shutdown of outdoor games owing to the pandemic which forced people around the globe to spend most of their time at home due to the lockdowns.
The UK is the second largest player in the mobile gaming market from the region, just behind France with a share of $1.79 billion accounting for 23% of the region’s market size in the mobile gaming segment. The mobile video gaming market in the UK grew by a significant 27.5% in 2021 from the previous year.
The UK is followed by Russia making it the third-largest market in the Europe region for the mobile gaming segment with $1.3 billion in 2021, showing a huge growth of 33% from the previous year, becoming the country with the highest growth in the mobile gaming segment globally. These three countries combined make up almost 63% of the region’s mobile gaming market. Europe accounts for 8.4% of the global market size of mobile gaming.
The major companies that have a strong presence in the mobile gaming market in Europe include INORU, Activision Blizzard Inc, and Warner Bros
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