adidas AG - Company Profile
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adidas AG (adidas) is a manufacturer and supplier of sports lifestyle and athletics products. Focus on innovation, geographic presence, and operational network are the company's major strengths, whereas profitability remains a cause for concern. Global online retail market, launch of new products, and global footwear market are likely to offer growth opportunities to the company. However, intense competition, government regulations, and foreign exchange risks could affect its business operations.
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