Softchoice Corp (Softchoice) is a provider of IT solutions and managed services. The company is a direct marketer that carries out the sale of software and hardware technology products. Softchoice operates as a direct marketer to other businesses and general customers. Its product portfolio includes computer hardware such as desktops, AV Furniture, Video cards, remote control, television and flat panels, carrying cases, notebook, server, monitor, projector, input devices, cables and other related peripherals. Softchoice also provides consulting, technology solution architecture, infrastructure deployment and support services. It also offers advanced infrastructure technology solutions and services including storage, networking, and server consolidation and security solutions. The company principally operates in the US and Canada. Softchoice is headquartered in Toronto, Ontario, Canada.
Headquarters
Canada
Address
200-173 Dufferin St, Toronto, Ontario, M6K3H7
Website
www.softchoice.com
Telephone
1 416 5889000
Industry
Technology and Communications
Ticker Symbol & Exchange
SFTC (TSE)
Revenue (2022)
$928.2M
2.8%
(2022 vs 2021)
EPS
XYZ
Net Income (2022)
XYZ
289.2%
(2022 vs 2021)
Market Cap*
$777.7M
Net Profit Margin (2022)
XYZ
285.0%
(2022 vs 2021)
* As of and is in US$
Softchoice Corp premium industry data and analytics
Products and Services
| Products | Services |
|---|---|
| Solutions: | Cloud Migration Services |
| Cloud and Data Center | Cloud Workload Assessment Services |
| Collaboration and Digital Workplace | Cloud Managed Services |
| XYZ | XYZ |
| XYZ | XYZ |
| XYZ | XYZ |
History
History section provides information on new products, mergers, acquisitions, expansions, approvals, and many more key events.
| Year | Event | Description |
|---|---|---|
| 2023 | New Products/Services | In August, the company announced the addition of Cloud Cost Optimization. |
| 2022 | Contracts/Agreements | In July, the company entered into an agreement with BeyondTrust to expand Canada’s intelligent identity and access security portfolio. |
| 2021 | Corporate Awards | In June, the company named winner of VMware’s North America 2021 Partner Lifecycle Services Award. |
Competitor Comparison
| Key Parameters | Softchoice Corp | SHI International Corp | Insight Enterprises Inc | PC Connection Inc | CDW Government Inc. |
|---|---|---|---|---|---|
| Headquarters | Canada | United States of America | United States of America | United States of America | United States of America |
| City | Toronto | Somerset | Chandler | Merrimack | Vernon Hills |
| State/Province | Ontario | New Jersey | Arizona | New Hampshire | Illinois |
| No. of Employees | - | 6,000 | 13,448 | 2,685 | 6,900 |
| Entity Type | Public | Private | Public | Public | Private |
Key Financial Charts
Sales Growth
Net Income Growth
Executives
| Name | Position | Board | Since | Age |
|---|---|---|---|---|
| Vince De Palma | Chairman | Executive Board | 2023 | - |
| Andrew Caprara | Director; Chief Executive Officer | Executive Board | - | - |
| Jonathan Roiter | Chief Financial Officer | Senior Management | 2023 | - |
| Sean Denomey | Senior Vice President-Services and customer success | Senior Management | - | - |
| Jeff Reis | Senior Vice President-Information Technology and Workplace | Senior Management | - | - |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
| Non Dignissim Eros | Proin vel | Convallis | 2024 | XY |
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