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Company Insights
NewManulife Financial Corp. (Manulife) – Digital Transformation Strategies
Manulife Digital Transformation Strategies Overview Manulife Financial Corp. (Manulife) has been focusing on using AI, cloud, healthtech, e-commerce, big data, data center, healthtech, future of work, mobile, and insurtech to digitally transform its operations. The annual ICT spending of Manulife was estimated at $535.1 million for 2023. A major share of this spending is earmarked for acquiring software, network and communications, and hardware from vendors. Manulife Financial Corporation (Manulife) offers insurance products and financial services. It operates under the Manulife...
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Company Insights
NewUnilever – Digital Transformation Strategies
Unilever Digital Transformation Strategies Report Overview Unilever has been focusing on using artificial intelligence, cloud-based mobile applications, big data, and blockchain to digitally transform its operations. The annual ICT spending of Unilever was estimated at $990.3 million for 2023. A major share of this spending is earmarked for acquiring software, hardware, and ICT services from vendors. Unilever is a manufacturer and supplier of fast-moving consumer goods. The company's product portfolio comprises food, beauty, personal care, beverages, home care, vitamins, minerals,...
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Company Insights
NewAvis Budget Group (Avis) – Digital Transformation Strategies
Avis Digital Transformation Strategies Overview Avis Budget Group (Avis) has been focusing on using AI and machine learning, big data, cloud, connected car technology, Internet of Things (IoT), electric vehicles, autonomous vehicles, the future of work, and e-commerce to digitally transform its operations. The annual ICT spending of Avis was estimated at $450.2 million for 2023. A major share of this spending is earmarked for acquiring software, network and communications, and hardware from vendors. Avis offers car sharing as well...
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Company Insights
NewDecoding Procter & Gamble’s YouTube Advertisement Strategy in Q1 2024
The report on Procter & Gamble's advertising strategies on YouTube during the first quarter of 2024, focus on key products such as Fairy Maxx and Puffs Plus. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Convenience, Efforless Cleaning, Comfort and Relief benefits. Moreover, the report examines the overarching themes of comfort, quality and sustainability infused into these campaigns. By synthesizing these insights, the report aims to provide a nuanced understanding...
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Company Insights
NewDecoding American Express’s YouTube Advertising Strategy in Q1 2024
The report on American Express's advertising strategies on YouTube during the first quarter of 2024, focus on key products such as Amex Platinum Card and Amex Delta SkyMiles Platinum Card. It analyzes the core themes, messaging strategies, and product benefits portrayed in these advertisements, highlighting elements such as Exclusive Dining Experiences, Luxurious Travel Experiences and Complimentary Breakfast Benefits. Moreover, the report examines the overarching themes of Luxury, Convenience and Adventure infused into these campaigns. By synthesizing these insights, the report...
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Sector Analysis
NewPopular Web Conferencing Platforms Discussed on Reddit, Q1 2024
This comprehensive report thoroughly explores the leading Web Conferencing platforms discussed on Reddit from Jan 1, 2024 to Mar 31, 2024. It provides an intricate analysis of Web Conferencing Platforms, unveiling prevalent themes, trends, and noteworthy instances discussed by Reddit users. Additionally, the report delves into sentiment analysis, examining the overall emotional tone surrounding discussions about these Web Conferencing platforms on Reddit. This comprehensive report provides an in-depth analysis of the top web conferencing platforms that garnered significant attention on...
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Thematic Analysis
NewBlockchain in Agriculture – Thematic Intelligence
Blockchain in Agriculture Thematic Report Overview Potential uses for blockchain in agriculture are wide-ranging. If successfully adopted, blockchain will improve food security by mitigating the impact of climate change, reducing supply chain inefficiencies, and supporting smallholder farms. For instance, supply chain traceability tools help bring down costs, reduce food waste, and help agribusinesses manage their environmental impact. The blockchain in agriculture thematic research report gives you an in-depth insight into the blockchain theme and the impact it will have on...
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Thematic Analysis
NewCybersecurity in Agriculture – Thematic Intelligence
Cybersecurity in Agriculture Thematic Report Overview Agricultural companies are increasingly adopting technological solutions to combat labor shortages, improve productivity, and address several other challenges. Integration of artificial intelligence (AI), robotics, and the Internet of Things (IoT) has become so widespread that it has become broadly known as the fourth agricultural revolution. However, this increased digitalization of the agriculture sector is creating more cybersecurity vulnerabilities. In this scenario, companies should invest in cybersecurity measures across all stages of the agricultural supply...
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Sector Analysis
NewData and Analytics Market Size, Trends, Drivers and Challenges, Vendor Landscape, Opportunities and Forecast to 2027
Data & Analytics Market Overview The global Data & Analytics market size was pegged at more than $100 billion in 2022. The market is expected to grow at a CAGR of more than 12% during the forecast period (2022-2027). The data & analytics market will be driven by increasing digitization across all spheres of life, creating data at an unprecedented level. Enterprises are increasingly becoming aware of the benefits of unlocking insights from the data that can provide to their...
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Thematic Analysis
NewBlockchain in Travel and Tourism – Thematic Intelligence
Blockchain in Travel and Tourism Report Overview The globalization and digitization of travel and tourism are both driving the demand for easy-to-use and cheap international transaction processes and payment systems. Blockchain technologies are predicted to substantially transform the tourism industry. Blockchain is a very recent development in the digitization of the tourism industry that hinges on the pervasiveness of information and communication technologies (ICTs). Over the past decade, technology has triggered numerous changes in the tourism industry. The internet has...