The Market value (OSP) in Dine-in Foodservice in Japan reached USD 146,346.58 million in 2023
The indicator recorded a historical growth (CAGR) of 3.93% between 2020 to 2023 and is expected to grow by ...
GlobalData projects the indicator to grow at a CAGR of ...
Japan foodservice market analysis
The overall value of the Japanese foodservice profit sector declined from 2015 to 2020. The decline in the Japanese foodservice profit sector was due to the reduction in the number of transactions in 2020, as a result of the pandemic. The prolonged closure of various businesses, along with the fear of COVID -19 infections, impacted consumer visits to HoReCa outlets. In the coming years, profit sector channels will register a strong rebound in the number of transactions, which will support sales growth. With the return to normality, dine-ins will continue to dominate foodservice channels in Japan.
Dine-in market
Dine-ins dominated the sales across all foodservice channels during 2020. However, dine-ins recorded sharp contractions compared to takeaways services as consumers preferred staying at home during the pandemic. The re-opening of tourism and HoReCa outlets will help in shifting back consumer interest towards out-of-home dine-in services in the coming years.
Online platforms helped the QSR channel immensely, especially during the COVID-19 pandemic. In the future, however the focus will shift back to dine-in services as consumers shift back to their normal lifestyles. The FSR channel is anticipated to register the fastest value growth in dine-in services. Sales value in the FSR channel is generated mainly from dine-in transactions.
Sukiya is the leading Gyudon restaurant in the country has identified a gap in Japan’s market for the need for a very affordable dine-in restaurant, aims to attract price-conscious consumers seeking affordable dine-in experiences for a variety of popular Japanese meals. The menu also offers customers a cheaper set menu with lower prices, which will have a strong appeal to Japanese consumers who value a nutritious and balanced meal at a reasonable price.
Dine-in: To eat a meal on the premises of a foodservice operator, away from home, as in a hotel, restaurant, or any foodservice outlet.
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